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Most Operative SEO Audit Tools For Higher Visibility
When it comes to making your business seen to the masses in the digital space, SEO counts as one of the vital pillars. And the technical side of SEO is another part that can’t be ignored for that. Now, this has become a more important area of focus for digital marketers. So, to make this technical side work, you may need some operative SEO audit tools.
We have compiled a list of SEO audit tools that you will need to conduct an SEO audit of your website.
Most sought-after SEO Audit Tools
Screaming Frog:
Screaming Frog is a tool that should be on the top of every digital marketer’s SEO audit tools list. It’s a tool that takes a domain and crawls through its pages in the same manner a search engine does. Further, it pulls out almost everything out that’s pertinent to a site’s SEO performance. Additionally, it’s a great on-page SEO tools as well.
From a technical SEO audit point of view, it can point out areas that might be having issues. It can highlight incorrect canonicalization (page and domain level), internal redirects, meta robot errors, duplicated pages on unfamiliar URLs and much more. Believe us, it’s worth having on your list as it can be extremely useful in identifying and resolving site issues.
SEMRush SEO Audit:
If you have ever conducted an SEO audit for your site, you might have heard of it and how good it can be. Honestly, we recommend you give it a go!
It crawls through a domain from the web browser and outlines an online report to show the potential site errors and issues. Later, it shows them in an easy-to-read format along with export options for reporting and offline analysis.
Moreover, the most exciting feature of this tool is its historical and comparative sections. These sections allow you to see whether the changes to the site have had a negative or positive effect on its SEO potential.
It is particularly useful when you want to spot unexpected changes to a site made by someone else.
Pingdom DNS Check:
Sometimes, incorrectly set up DNS servers can cause downtime and crawl errors. The tool that should be used to check a site’s DNS health is Pingdom Tools DNS tester.
What it does, it performs a check across every level of a site’s DNS and creates a report of warnings and errors in its setup.
With the help of this tool, you can easily find anything at DNS level that could possibly cause site downtime, usability problems and crawl errors.
After using it and experiencing its benefits, you will surely praise this tool and recommend it to others.
GTmetrix:
This should be a must-have tool in your technical SEO audit arsenal as a site’s speed really does matter.
A fast site means bots crawling more of a site. On the other hand, it keeps your users happy and it can help you improve rankings as well.
This absolutely free online on-page SEO tool checks over a page and suggests you the areas that need improvization to increase page load times. They can be on-page site speed updates and server level site speed changes that if you implement can have some real impact on your site.
Besides, this tool has an interesting waterfall visual that tells you which elements are causing slow load times.
Google Webmaster Tools:
No brainer here! Google Webmaster Tools is one great resource that outlines a lot about the on-page, technical health and link of a site.
GWMTs can provide you with the information that can help you identify crawl errors, structured data errors, review indexed pages, sitemap status and blocked resources.
Having so much useful features, Google Webmasters Tools is one of the best choices to be on have on the list of your SEO audit tools.
Wrapping Up:
These are the SEO audit tools that can help you in achieving higher visibility along with removing potential errors and issues of your site. You may not need to use all of these at once. First, make use of one or two SEO audit tools and analyze the results.
However, there are numerous tools available online to help you perform an SEO audit. But the tools included in this article are the most usable and result-oriented.
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