Unique Images for relevancy
Viewers are more likely to get attracted to your image before beginning reading your content. Its human nature to focus first on creative design than well-written content. An appealing image connects with your topic easily and can inspire them to share your content. As an SEO Service Provider Company always try to use new and unique images for relevancy. If you are able to add your own original image then its best for image SEO. Take time to design your own images that have humor, drama, or romance to appeal. If you are able to connect with the audience on an emotional level then you will engage them more.
Use High-quality images
Internet Marketing Agency look for Images that are poor in resolution or formatted incorrectly can distort on a tablet or mobile screen Don't sell your content with low-resolution images. Also, Search engines don't prefer low-resolution images. Here are some tips for better resolution images
- For most eCommerce websites JPEG is the best format.
- Never use GIFs for large images
- PNGs are the best replacement for both JPEG and GIF. Best is PNG-8 for image creation.
Reduce Size of images
Large and heavy images increase your overall loading time of the page. This can increase your overall bounce rate to a great extent. Thus negatively affecting your SEO. By scaling down your image size you can increase page speed which is very crucial for mobile viewing. Add a small image of your product on the page and give the option for the user to enlarge and view it. Regardless of which tools you use it's important to optimize images for technical SEO as well for user experience
Include a concise caption to images
Captions like URLs can be crawled. Anyone searching for keywords associated with caption will find your page listed in search results. Images will misleading captions will drive irrelevant traffic and also increase your bounce rate. Leaving captions blank you will miss an opportunity for better SEO and user experience. The caption below images helps in making content more engaging and more relevant.
Alt-text is Important
Accurately entering alt text provides a second opportunity to make content engaging and user experience better. Also, search engines can read alt text which helps in better SEO and crawling images.
Conclusion:
Often ignored and underlooked images on the web are getting more attention. Their importance is growing rapidly as they are supporting user experience and good content. Image SEO can vary greatly depending on the type of business. So start your image SEO optimization now with best strategy and capture as much as traffic as possible
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