Shopify Migration Services | A Boon For Retail In The Time Of Uncertainties

 E-commerce has become a household term with its growing size and reaches over the years. The onset of the COVID-19 pandemic has only accelerated the shift to online business. Since the retail sector is one of the worst-hit areas by the virus, offline retailers have taken cognizance of the situation and start migrating to the e-commerce world. Some of the small and medium-sized retailers who already have their website are working towards delivering a seamless customer experience at scale. For the benefit of such retailers, Shopify migration services under Shopify e-commerce development services are available to shift retailers to a customizable, scalable, and secured Shopify platform for business growth. As Shopify is an industry-leading e-commerce platform, it presents a lot of handsome features for retailers to maximize their revenue. In this blog post, we will shed some light on the benefits of migrating your existing web store from other major platforms to Shopify through a Shopify Web Development Company. 

Understanding The Huge World Of E-commerce

According to Statista, the global world no. 1 business data platform, the pre-pandemic data shows e-commerce accounted for 11.8% of total retail sales(food services not included) in the United States. However, the pandemic induced precautionary measures pushed online sales up by 4.3% as they amounted to $212 billion in the quarter ending June. It is said to be 16.1 % of total retail sales, a jump from just 10.8% in Q2 2019.    Here’s a graph for a visual understanding of the latest jump:  

Source: Statista

Since millions of people have resorted to online shopping due to the pandemic, the onus is on retailers to provide their customers with an intuitive platform. Although e-commerce was on the boom, yet most of the retailers put their bet on offline stores to draw customers. As physical stores meant to provide an intuitive shopping experience, people were more inclined towards it. However, the pandemic has upended the normalcy resulting in permanent or temporary store closures. Therefore, to survive the aftermath of the deadly virus, small and medium-sized retailers must shift their focus on establishing a digital presence.  

Growing E-commerce Markets Across The Globe

Statista also provides an insight into the fastest growing e-commerce markets around the world. China is currently leading the way with the European and the U.S. markets not far behind. The below graph shows the projected growth of the world’s biggest e-commerce markets.  

Source: Statista

The number highlights the importance of having a strong digital presence because it remains the only medium to interact with people. For retailers, it is in the form of an e-commerce website that provides a seamless shopping experience to the customers. Therefore, in their best interest, retailers can turn to a Shopify Web Development Company to revolutionize their e-commerce business through Shopify Migration Services.

Benefits Of Migrating To Shopify

Shopify is synonymous with the e-commerce world. One of the leading e-commerce platforms, Shopify has grown in popularity over the years and posted quarterly earnings of $714 million as on July 29, 2020. It beat the analysts’ estimate of $511 million with some margin, thus cementing Shopify as favorites among retailers. Setting up an online store to sell products is one of the most basic definitions of what Shopify is. But as a retailer, it is important to look beneath the surface and understand why Shopify is the go-to platform for starting an online store. 

User-friendly Interface

Being a leader in the e-commerce space is not an easy task. Shopify houses over 1 million merchants across 175 countries across the globe as of 2019. A major part of its popularity stems from its user-friendliness. Shopify provides a hassle-free platform that has a user-friendly interface to set up and operate your e-commerce business.

Array Of Theme And Applications

Shopify has a diverse theme collection to select from and design the store as per the liking. Retailers can build, style, and launch the store by choosing from the available template designs/structures. It is easy to use so they would not have to hire a designer. In addition to the themes, external applications can easily integrate with the store and enhance its functionality. Thus, Shopify is a win-win e-commerce solution for retailers.

Scalability and Flexibility

The platform is scalable and flexible enough to grow along with your business so that you don't have to worry. Irrespective of the products offered, sales registered or the number of customers, Shopify can scale as per the requirements. Shopify also offers multilingual and multi-region information, so that the customers can browse through the products in their native language. Third-party apps like Weglot are available in the Shopify app store that will translate your store. 

Other Benefits

Some of the other notable benefits are efficient inventory management, effective SEO, and high affordability that can attract retailers' interests. A combination of all these benefits establishes Shopify as the hot favorite to start a new e-commerce business or migrate an existing website to Shopify for better performance.

Final Words

Shopify has multiple advantages that set it apart from its peers due to which retailers get attracted to it. Among the several perks, it has great speed and load times, great designs, easy-to-use & beginner-friendly, low monthly fees, omnichannel capabilities, and has a highly engaging community. All these features are enough to mark the success of an e-commerce platform that Shopify is already enjoying. Amid the pandemic, small and medium-sized retailers must turn towards Shopify to uplift their business and keep it afloat. For this, retailers can hire a professional e-commerce development company. As a Shopify Web Development Company, we offer Shopify Migration Services so that businesses can extract the multitude of benefits from Shopify and grow. If you are looking for any support, you can contact us here.